İşbank expands its investment in Pazarama

Published by
Peter Kavinsky

Türkiye İş Bankası aims to strengthen its presence in e-commerce with its online shopping platform Pazarama. In this context, the Bank announced that it has decided to expand its investment in Pazarama through its direct subsidiary Trakya Yatırım Holding.

According to the statement, Pazarama, which first started its journey within the Maximum Mobil application, continues its activities on both Maximum Mobil and Pazarama.com website.

In addition to its online shopping feature, Pazarama offers its users many services from getting out of the car to paying for fuel, from online grocery ordering to buying movie tickets and loading money into transportation cards.

In the Pazarama ecosystem, it is also possible to purchase flight tickets and hotel reservations through the Pazarama Tatil brand.


Pazarama General Manager Serkan Uğraş Kaygalak stated that the digital platform Pazarama, which brings a new perspective for all its stakeholders with its ecosystem understanding, adds new services to its users, while increasing the number of products, variety and service quality on the online shopping side, offering its users a seamless online shopping experience.

Kaygalak said, “We are moving forward by combining our bank’s power in financing and payment solutions with our competencies in e-commerce, in line with the requirements of the digital age we are in and the expectations of our customers. We will continue to provide services and solutions that will ensure the satisfaction of both our commercial and individual users with the resources to be allocated to realize our claim in Pazarama.”

Peter Kavinsky

Peter Kavinsky is the Executive Editor at cablefreetv.org

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