You may need more than one pitch deck

Published by
Peter Kavinsky

In a lot of the pitch deck teardowns, I get stumped by a certain slide, even though I am 99% sure that when a founder uses it to pitch a VC, they will give a little bit of additional context that “unlocks” the slide and helps it make sense.

The specific slide that inspired this post was from Forethought’s Series C deck, which ended up raising $65 million for the TechCrunch Battlefield-winning company, but I’d be lying if I said that this was an uncommon problem.

Slide 6 from Forethought’s pitch deck. Image Credits: Forethought (opens in a new window)

The issue with this slide is that while it looks very pretty, it doesn’t contain a photo of Forethought’s founders. In addition, it is wedged between two slides about the company’s customers and its value proposition. That left me confused because now there were two ways of interpreting this slide: It’s possible that Forethought was named as one of Forbes’ next billion-dollar startups. Or it has all of the companies on said list as customers and is flexing in the same way that some companies will say “200 of the S&P 500 companies use our product.”

A quick search later confirmed that the former was true — Forethought is on the Forbes list — but if I have to conduct a search to make sense of a slide, that’s not a good sign.

It’s such a great example, though, of a slide that looks good and could work great with just a few words of voice-over. The thing is, though, that while most VC pitch decks are presentation decks, that is far from the only context in which you’ll be using your deck. In fact, there are at least four:

  1. The teaser deck.
  2. The send-ahead deck.
  3. The presentation deck.
  4. The leave-behind deck.

Let’s talk through the differences and similarities between your pitch decks and take a closer look at what each deck needs to do in each context. I’ll also show how you can avoid having to build and maintain 9,000 different decks.

Source: TechCrunch

Peter Kavinsky

Peter Kavinsky is the Executive Editor at cablefreetv.org

Share
Published by
Peter Kavinsky

Recent Posts

  • News

Serbia and Kosovo try to strengthen their relations, Kupka discusses the highway to Dran | briefing

<!----> It took place in Grafenggeg, Austria meeting of the parliaments of Austria, the Czech…

4 mins ago
  • News

Anniversary: ​​120 years ago today GAK first practiced

Golden moments and dark hours, title celebrations and bankruptcy filings - 120 years ago, the…

8 mins ago
  • News

In the Russian Federation, they chose a “leader” for the occupied territories of the Kharkiv . region

Andrey Alekseenko, the mayor of Russia's Krasnodar, will become the head of the occupation administration…

9 mins ago
  • News

Air mobility projects of the new government in Cartagena | hour 20

During a special program from Cartagena "Caribbean Megaprojects: Canal del Dique and Cartagena Airport", Minister…

13 mins ago
  • News

Flamengo, Corinthians and Fluminense reached the semi-finals of the Brazilian Cup | Sports social networks

Flamengo, Corinthians and Fluminense advanced this Wednesday to the semi-finals of the Copa Brazil, the…

16 mins ago
  • News

Trump News – Live: Poll says majority of Americans support Mar-a-Lago attack as Pence scolds GOP for FBI attacks

Michael Cohen says Trump kept Mar-a-Lago documents as 'bargaining coin' While considering the possibility of…

16 mins ago